Four Fifths Design

Designer: Underbau

Spanish design agency Underbau has created a really cool looking, comprehensive planner promoting 100 steps to a more active, healthy lifestyle. Filled with information, statistics and data, and descriptive processes, this guide is not only extremely informative, but quite useful in supporting the benefits of an active lifestyle. On top of its obvious message, its design is quite beautiful. Sticking to a limited color palette, as well as traditional type choices, is a simple way to create effective and evocative information. The best part, however, is a diecut that you’ll see forms the ‘addition’ reference in the products name.