Information Is Beautiful

by Patrick Branigan

Designer: Martin Oberhäuser.

I’ve recently been getting more and more fascinated by information design. Maybe it’s the cleanliness or the necessity to simply chaotic or overwhelming abundances of information. Or maybe it’s the information itself that’s being portrayed. Or just maybe it’s the idea that any information, even seemingly useless information, can become intriguing and decently meaningful – even emotional – if presented in a well designed manner. Nevertheless, I always referred to Nicholas Felton when giving advice for information inspiration. Now I’ve come across another designer – Martin Oberhäuser. Oberhäuser has harvested and presented information for names ranging from BMW to Adidas. Oberhäuser is certainly now a top choice for inspiration in my book.