2009 July « Four Fifths Design

July 21, 2009

Hydro Tec-Hydration Protection

Designer: Francis Fox
One of the biggest bummers of any sport is the fear of injury from falls and winter sports are no different. Here is a jacket that proposes to act as a protective gear against those accidental slips on the ice, which can be really painful. The design includes an impact chamber filled with water and air that acts as a cushioning. On impact, the air is pushed up the back channel and into the dissipation chamber situated around the jacket’s neck, inflating it.

July 20, 2009

Human Eye Camera

Designer: Georg Milde
How would images look if we captured them on a camera that was based on the Human Eye? Taking into consideration our field of vision, optical sensory and the brain’s perception of images, George Milde has developed the Human Eye Camera. This device combines modern technology with digital postproduction. When the light hits the “eye” of the camera, it is spread via a prism onto three arrange-able sensors. And like the digitalized version, this one too offers the RAW format, which is variable in focus and focal length. The outcome of images is like a stitching or overlay of pictures. Like a panorama picture that’s been curved and distorted coz the brain did not flatten the peripheral view.

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July 19, 2009

Mateusz Sypien

Designer: Mateusz Sypien
Mateusz Sypien is a media technology and production student whose work has been featured with clients ranging from Lacoste to MTV. Sypien’s digital works and graphic pieces push the boundaries, sometimes involving interaction, crafts and other aspects of creative structure.

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July 18, 2009

1915 Thin Steel Bar Table

Designer: Teruhiro Yanagihara
First off, this project was made by industrial designer Teruhiro Yanagihara with design firm Isolation Unit. Each bar is placed in a specific way to keep the table “balanced and stable.” Pink, There are always two diametrical bars placed 90 degrees to one another. Each bar facing another bar has its complementary color. As these colors combine (in your mind) – they become gray, “leaving the white boards to hover in space.”

July 16, 2009

HeadSprung

Designer: HeadSprung
HeadSprung is a London-based design practice specializing in contemporary home accessories, furniture and lighting. They create unique products that combine beauty and functionality at accessible prices. Here are two that have been brought to my attention by Hemal Patel.

The first product is called Ribbon, and it is a wall-mounted coat rack. Inspired by a ribbon blowing in the wind, it bridges the gap between function and art – it is a practical, everyday storage solution when in use, and sculptural wall art when free from coats.

The second product is the award-winning Ooob Doorstop and Bookend. As a doorstop it is designed to be functional and ergonomic.

Four Fifths Design

Month: July, 2009